Work.

The contexts change. The job doesn’t: understand the workflow, give everyone one shared picture and design something people can build.

Three recent enterprise projects, followed by two earlier pieces of work. Scroll or use the project index to jump between them.

Projects

Jump to a project:

WORK / ABSA CIB

Absa Corporate and Investment Banking

From Word, Excel and email to one coherent product system.

Large corporate credit applications were assembled across Word, Excel and email, then recaptured into CAP, the mandated credit platform that did not match how analysts actually worked.

The problem was not just one bad screen. It was the whole chain: fragmented ownership, duplicated work, long forms, disconnected outputs and decisions scattered across meetings and inboxes.

  • Role: Lead Product Designer

  • Setting:  Enterprise credit

  • What I changed:  Discovery, a shared decision system and buildable product patterns

  • Result: Sponsor-approved patterns moved into build and testing.

WORK / ABSA CIB

Discovery

Make the invisible work visible.

I interviewed analysts, credit sanctioners and stakeholders, walked the process end to end and transposed the scattered evidence into a shared picture of how the work actually happened.

The research showed where CAP, Word, Excel, email, facility schedules and final PDFs had drifted apart.

Diagram showing Word, Excel and email inputs being recaptured in Absa’s Credit Application Platform, then reworked into final outputs.

The interface wasn’t really the interface. Word, Excel, email and countless other workarounds were.

The interface wasn’t really the interface. Word, Excel, email and countless other workarounds were.

WORK / ABSA CIB

A shared way of working

A fresh approach, not another forgotten repository.

Before this, the project had no shared record of past decisions and agreed priorities. Evidence and actions lived across meetings, Teams threads, inboxes, documents and people’s heads.

I used distributed Loop components, annotated Figma files and a shared backlog to connect the work without imposing another Byzantine repository. Business, design and technology could trace a decision from discovery through design and into build.

Microsoft Loop workspace feeding agreed decisions into Figma and agreed priorities into the product backlog.

WORK / ABSA CIB

A practical product system

Code, design and output as one system.

We could have designed an idealised replacement in Figma. Instead, I chose to work from CAP’s existing code and components, because the new experience still had to survive the realities of the product underneath it.

The Figma library mapped CAP’s existing Bootstrap components and CSS, then aligned them with Absa’s design system and branding.

Reusable components connected the interface, system emails and facility schedules. Developers could build from real constraints rather than a separate design fiction.

Progression from existing Bootstrap and CSS rules to a reusable Figma component and delivered credit-application interface.

A clean-sheet redesign would have looked cleaner in Figma and been much harder to ship.

WORK / ABSA CIB

Results

Design to survive delivery and beyond.

Sponsor-approved layouts moved into build and testing, including sticky navigation and autosave for long applications.

The shared backlog gave the team an agreed route for future releases, and the same product system extended into clearer facility schedules, report layouts, and emailed workflow updates.

Product owners, project managers and analysts adopted and adapted these reusable protocols to connect evidence, decisions, design and delivery across business and technology.

Before-and-after comparison of Absa’s facilities schedule, redesigned with clearer hierarchy and grouped information.
Before-and-after comparison of Absa’s facilities schedule, redesigned with clearer hierarchy and grouped information.

“The interface is much easier to work with, makes more sense, and far better for long sections. The scrolling makes the application easier to follow, and the layout flows naturally. Financial spreads are easier to work with too, including moving line items up and down.”

– Kerusha, Senior Analyst, Absa CIB

“Tim surfaced key blind spots, created artefacts the team can reuse and influenced key decisions through the quality of his communication.”

– Celestine “Zie” Ngulube, Head of Design, Absa CIB

work / MTN

MTN

One shared picture for teams split across countries, tools and priorities.

MTN’s buying journey had become long and difficult to coordinate across teams in South Africa, Dubai and India. Buying a phone felt more like applying for a mortgage than buying yourself a treat.

Rather than pass separate UX deliverables between teams, we mapped the entire buying journey in one screen-by-screen visual specification: part journey map, part prototype, part meeting agenda and part single source of truth.

  • Role: Senior Product Designer

  • Setting: Telecoms

  • What I changed: Shared specification, alignment and delivery

  • Results: Sales funnel drop-off fell from 78% to 52%.

WORK / MTN

One place to disagree

The meeting, prototype and handover were the same thing.

We could have produced separate journey maps, wireframes and handover documents. Instead, I kept the journey and its decisions together in one working model, so teams could resolve disagreements before they became expensive production problems.

MTN screen-by-screen visual specification showing the complete buying journey and detailed notes for screens, fallouts and API calls.
MTN screen-by-screen visual specification showing the complete buying journey and detailed notes for screens, fallouts and API calls.

Business, product, design and development could annotate the same journey, see its dependencies and agree what would be built across releases.

Each point in the journey held the screen, business notes, development detail, API calls and known fallouts. We could discuss a step alongside its evidence and dependencies, rather than reconstructing the context in another meeting.

Useful because everybody could disagree in the same place.

Useful because everybody could disagree in the same place.

Useful, because everybody could disagree in the same place.

The visual specification became the product conversation made visible. Instead of reconstructing the journey through an incremental slog of requirements, use cases and workshops, teams could work through it together and make decisions asynchronously or in the room.

MTN buying-journey specification annotated by the product owner, business analyst, developer and designer.

Years later, the shared whiteboard was still evolving as the team’s preferred view of the work.

“Wherever I am, no matter who I’m talking to, the visual spec is the first thing I pull up.”

– Bryton, Product Owner

WORK / MTN

Results

A signed-off redesign in weeks. 

Earlier attempts had taken months; the shared visual specification gave the teams one place to resolve the journey and reach sign-off.

A 27-screen journey became an 18-click flow.

The redesigned journey reduced a 27-screen slog to an 18-click shortcut from “I want that” to “you’ve got it”.

work / Plaster House

The Plaster House

A clearer story, a simpler way to help, and room to grow.

The Plaster House – now Kafika House – was a donor-funded rehabilitation home in Tanzania. It needed a website that explained its work, showed where the money went and made it easy for people to help.

  • Role: UX/UI Designer

  • Setting: Children's hospital charity

  • What I changed: Storytelling, transparency, donations

  • Result: Donations increased fourfold.

Two children smiling at the Plaster House rehabilitation centre in Tanzania.

WORK / PLASTER HOUSE

A clearer reason to give

Three clicks to donate, with a clear view of where the money went.

We reduced the story to four clear beats, replaced dense pages with plain visual explanations and made donating a three-click journey. Donations increased fourfold.

We reduced the story to four clear beats: who we are, what we do, meet the children, donate.

Plaster House donation form with amount, frequency and processing-fee options.

A three-click donation path removed unnecessary friction.

Charts showing the Plaster House’s 2016 income sources and expenditure categories.

Dense, text-heavy pages became plain visual explanations of where donations went, improving transparency across the website, social posts and annual reports.

WORK / PLASTER HOUSE

Remote, before it was routine

A client in Tanzania and Australia, design in California, development in Tennessee, and UX from South Africa.

The project was built by a small distributed team working across three continents. My job was to keep the client, UI designer and developers working from the same picture as the site evolved.

Regular calls, shared documents and working prototypes made decisions visible and gave everyone something concrete to react to. That meant fewer hand-offs, less interpretation between disciplines and a clearer path from early ideas to the finished site.

We reduced the story to four clear beats: who we are, what we do, meet the children, donate.

Sarah holding a child at the Plaster House.

Sarah – Client, Tanzania/Australia

Portrait of Connie, UI designer for the Plaster House project.

Connie – UI Design, California

Portrait of Brad, developer for the Plaster House project.

Brad – Development, Tennessee

Different disciplines, countries and time zones. One shared version of the work.

WORK / PLASTER HOUSE

Results

A fourfold increase in donations.

More donations helped fund new buildings, local staff, surgeons and care for more children.

Plaster House expansion fundraising page showing the site plan, donor target, deadline and donation amount.

“Tim is knowledgeable, professional and incredibly easy—and fun—to work with. He took the time to understand our needs and offered realistic options and suggestions for moving forward.”

– Meghan Cleary, The Plaster House

Get in Touch

Contact

Senior product design for work that’s stalled, disorganised or difficult to ship.

Available for senior contract and permanent roles, and focused consulting work.

078 757 0447

© 2026 Tim Jones